Taste The Difference

Quality Wines From the Heart of Europe

ABOUT TASTE THE
DIFFERENCE

Taste the Difference is a program co-funded by the European Union and implemented by Unione Italiana Vini Servizi Soc. Coop. (UIV), and Promotora dels aliments catalans (PRODECA).

It is a 3 years promotion campaign that aims to increase trades’ and influencers’ awareness about European Quality Wines (PDO or PGI) in China and USA. 

Learn more

About Taste The Difference

Dive into the regions of Spain and Italy participating in the campaign

European Quality Schemes

Learn more about the goals of the European Quality Schemes

Press Room

Check out our press material including press releases and social media updates

News

Download educational materials, including videos and visual asset

Taste the difference

Email Us At

info@tastethedifference.wine
press@tastethedifference.wine
Unione Italiana Vini

Unione Italiana Vini (UIV)

Unione Italiana Vini (UIV)
Ufficio promozione e finanziamenti
euagripromotion@uiv.itVia
San Vittore al Teatro 3
20123, Milano | Italy
+39 045 823781120
Prodeca

PRODECA

internacional@prodeca.cat
Carrer Doctor Roux 80
08017, Barcelona | Spain
+34 93 552 48 20
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